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X-WR-CALNAME:DEPA COMMERCIAL S.M.S.A.
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X-WR-CALDESC:Events for DEPA COMMERCIAL S.M.S.A.
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DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20220119
DTEND;VALUE=DATE:20220120
DTSTAMP:20260409T122025
CREATED:20220128T114421Z
LAST-MODIFIED:20220128T114435Z
UID:16034-1642550400-1642636799@www.depa.gr
SUMMARY:The Future of Marketing
DESCRIPTION:On January 19\, the Marketers’ Community in Greece will be unavailable for a second time in a row. \nPhilip Kotler is unveiling the Future of Marketing\, talking about Technology for Humanity. \nThe Father of Modern Marketing\, Philip Kotler\, will join us for a once in a lifetime – virtual – conference experience. Participants from all over Greece will have the opportunity to experience a live revelation of Kotler’s unique thinking as well as to participate in a Q&A with him\, concentrating on the most progressive ideas about the Future of Marketing and his new book “Marketing 5.0: Technology for Humanity”. \nIn Marketing 5.0\, the celebrated promoter of the “4 Ps of Marketing”\, Philip Kotler\, explains how marketers can use/ exploit technology to address customer needs and make a difference in the world. \nFollowing the pattern presented in his bestselling Marketing X.0 series\, Philip Kotler covers the crucial and necessary topics to understand modern marketing\, including: artificial intelligence for marketing automation\, agile marketing\, “segments of one” marketing\, contextual technology\, facial recognition\, and voice tech for marketing\, the future of customer experience (CX)\, transmedia storytelling\, the “whatever-whenever-wherever” service delivery\, “everything-as-a-service” business model\, Internet of Things and blockchain for marketing\, virtual and augmented reality marketing\, and corporate activism. \nNot just another Marketing Conference – an experience of a lifetime! \n 
URL:https://www.depa.gr/event/the-future-of-marketing/?lang=en
LOCATION:Live – Online & Interactive
ATTACH;FMTTYPE=image/png:https://www.depa.gr/wp-content/uploads/2022/01/philip_kotler.png
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20220127
DTEND;VALUE=DATE:20220128
DTSTAMP:20260409T122025
CREATED:20220128T114813Z
LAST-MODIFIED:20220128T114813Z
UID:16038-1643241600-1643327999@www.depa.gr
SUMMARY:CX Summit
DESCRIPTION:Customer experience has fast become a top priority for businesses and 2022 will be no different! \nThe pandemic has changed consumer behavior forever. The way they search\, engage\, purchase\, and seek support has seen rapid shifts which have major implications for all businesses. CX is now the #1 business differentiator\, and Fortune 1000 companies are trying to offer delightful experiences to their customers at every touchpoint\, adapting in the new consumer demands. \nIt is said that “in 2021\, companies are no longer competing with just their competitors. They are competing with the last best experience your customers had!”. \nCX Summit returns on January 27th 2022\, to navigate us further in the world of Customer Experience. Learn how to Address your Hottest Challenges & to formulate Your New CX Strategies in Just One Day! \nDon’t miss this Must-Attend International Event.
URL:https://www.depa.gr/event/cx-summit/?lang=en
LOCATION:Live – Online & Interactive
ATTACH;FMTTYPE=image/png:https://www.depa.gr/wp-content/uploads/2022/01/cx-summit.png
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