{"id":21201,"global_id":"www.depa.gr\/en\/?id=21201","global_id_lineage":["www.depa.gr\/en\/?id=21201"],"author":"2","status":"publish","date":"2026-04-24 16:05:30","date_utc":"2026-04-24 13:05:30","modified":"2026-04-24 16:06:32","modified_utc":"2026-04-24 13:06:32","url":"https:\/\/www.depa.gr\/en\/event\/philip-kotler-seth-godin-on-the-future-of-marketing\/","rest_url":"https:\/\/www.depa.gr\/en\/wp-json\/tribe\/events\/v1\/events\/21201","title":"Philip Kotler &#038; Seth Godin on The Future of Marketing","description":"<p>Join us for an exclusive Live Online Event,\u00a0<strong>\u201cThe Future of Marketing\u201d<\/strong>\u00a0bringing together two of the most influential global thinkers in modern marketing and business transformation,\u00a0<strong>Philip Kotler and Seth Godin<\/strong>.<\/p>\n<p>At a time when organizations worldwide are redefining growth, purpose, and competitive advantage, marketing is no longer confined to communication strategies alone. It has become a central driver of business transformation, innovation, and leadership decision-making.<\/p>\n<p><strong>Philip Kotler<\/strong>, widely recognized as the father of modern marketing, presents key insights from his groundbreaking new book\u00a0<strong>\u201c<em>Transformative Marketing.\u201d\u00a0\u00a0<\/em><\/strong>In a world transformed by evolving consumer expectations, and the growing demand for purpose-driven leadership, Philip Kotler\u2019s keynote speech,\u00a0<strong>\u201cWhere Human Insight Meets Intelligent Technology,\u201d<\/strong>\u00a0explores how organizations can rethink their marketing strategy-shifting from transactional approaches to holistic, customer-centric transformation. Drawing on decades of research and strategic insight, Kotler\u00a0<strong>introduces the 8 critical capabilities<\/strong>, all of which every modern marketing organization must understand in full. Not as technology, but as drivers of growth, trust and relevance, offering leaders a powerful framework for navigating the future of marketing.<\/p>\n<p><strong>Seth Godin,<\/strong>\u00a0one of the most influential voices in contemporary marketing and leadership thinking, will offer a forward-looking keynote\u00a0<strong>\u201cRedesigning the Rules of Marketing Leadership to Stay Competitive.\u201d<\/strong>\u00a0As artificial intelligence reshapes decision-making and digital platforms redefine how brands reach and influence audiences, the role of marketing leadership is entering a new era. In this thought-provoking keynote, Seth Godin moves beyond tools and tactics, focusing on the human side of change \u2013 where creativity, imagination, positioning, and courage, are required to build meaningful brands in an increasingly noisy and fast-moving marketplace.<\/p>\n<p>Whether you are a marketer, executive, entrepreneur, or decision-maker, this event offers a rare advantage to learn directly from the world\u2019s most influential marketing thinkers and to understand what it truly means to transform an organization through marketing.<\/p>\n<p><strong>Don\u2019t miss this unique opportunity to connect with the minds that shape modern marketing and lead the way in strategy and growth.<\/strong><\/p>","excerpt":"","slug":"philip-kotler-seth-godin-on-the-future-of-marketing","image":{"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443.png","id":21199,"extension":"png","width":2415,"height":1052,"filesize":948425,"sizes":{"medium":{"width":300,"height":131,"mime-type":"image\/png","filesize":48433,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-300x131.png"},"large":{"width":1024,"height":446,"mime-type":"image\/png","filesize":297970,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1024x446.png"},"thumbnail":{"width":150,"height":150,"mime-type":"image\/png","filesize":29512,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-150x150.png"},"medium_large":{"width":768,"height":335,"mime-type":"image\/png","filesize":203159,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-768x335.png"},"thumblist":{"width":300,"height":300,"mime-type":"image\/png","filesize":85801,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-300x300.png"},"meccarouselthumb":{"width":474,"height":324,"mime-type":"image\/png","filesize":144144,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-474x324.png"},"gridsquare":{"width":391,"height":260,"mime-type":"image\/png","filesize":107560,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-391x260.png"},"tileview":{"width":300,"height":400,"mime-type":"image\/png","filesize":86488,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-300x400.png"},"1536x1536":{"width":1536,"height":669,"mime-type":"image\/png","filesize":492981,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1536x669.png"},"2048x2048":{"width":2048,"height":892,"mime-type":"image\/png","filesize":704763,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-2048x892.png"},"post-thumbnail":{"width":260,"height":113,"mime-type":"image\/png","filesize":37734,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-260x113.png"},"50x50":{"width":50,"height":22,"mime-type":"image\/png","filesize":2182,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-50x22.png"},"clients-slider":{"width":150,"height":65,"mime-type":"image\/png","filesize":14540,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-150x65.png"},"slider-content":{"width":1630,"height":860,"mime-type":"image\/png","filesize":611525,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1630x860.png"},"testimonials":{"width":85,"height":85,"mime-type":"image\/png","filesize":11100,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-85x85.png"},"blog-navi":{"width":80,"height":80,"mime-type":"image\/png","filesize":10072,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-80x80.png"},"portfolio-mf":{"width":1280,"height":1000,"mime-type":"image\/png","filesize":544294,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1280x1000.png"},"portfolio-mf-w":{"width":1280,"height":500,"mime-type":"image\/png","filesize":348442,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1280x500.png"},"portfolio-mf-t":{"width":768,"height":1052,"mime-type":"image\/png","filesize":236826,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-768x1052.png"},"portfolio-list":{"width":1920,"height":750,"mime-type":"image\/png","filesize":573092,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1920x750.png"},"blog-portfolio":{"width":960,"height":720,"mime-type":"image\/png","filesize":376746,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-960x720.png"},"blog-single":{"width":1200,"height":675,"mime-type":"image\/png","filesize":435547,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-1200x675.png"},"sow-carousel-default":{"width":272,"height":182,"mime-type":"image\/png","filesize":61660,"url":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443-272x182.png"}}},"all_day":true,"start_date":"2026-06-24 00:00:00","start_date_details":{"year":"2026","month":"06","day":"24","hour":"00","minutes":"00","seconds":"00"},"end_date":"2026-06-24 23:59:59","end_date_details":{"year":"2026","month":"06","day":"24","hour":"23","minutes":"59","seconds":"59"},"utc_start_date":"2026-06-23 21:00:00","utc_start_date_details":{"year":"2026","month":"06","day":"23","hour":"21","minutes":"00","seconds":"00"},"utc_end_date":"2026-06-24 20:59:59","utc_end_date_details":{"year":"2026","month":"06","day":"24","hour":"20","minutes":"59","seconds":"59"},"timezone":"Europe\/Athens","timezone_abbr":"EEST","cost":"","cost_details":{"currency_symbol":"\u20ac","currency_code":"EUR","currency_position":"prefix","values":[]},"website":"https:\/\/futureofmarketing.boussiasevents.gr\/?_ga=2.15409654.1127190923.1776943125-41868593.1776943124&amp;_gl=1%2Afzxuuy%2A_gcl_au%2AMTgwNTYxOTczMC4xNzc2OTQzMTI1%2A_ga%2ANDE4Njg1OTMuMTc3Njk0MzEyNA..%2A_ga_1QG1HJ9PCM%2AczE3NzY5NDMxMjQkbzEkZzEkdDE3NzY5NDMxODIkajIkbDAkaDA.%2A_ga_GMZY0HB9HX%2AczE3NzY5NDMxMjQkbzEkZzEkdDE3NzY5NDMxODIkajIkbDAkaDA.","show_map":false,"show_map_link":true,"hide_from_listings":false,"sticky":false,"featured":false,"categories":[],"tags":[],"venue":[],"organizer":[{"id":16422,"author":"2","status":"publish","date":"2022-09-26 10:36:28","date_utc":"2022-09-26 10:36:28","modified":"2022-09-26 10:36:28","modified_utc":"2022-09-26 10:36:28","url":"https:\/\/www.depa.gr\/organizer\/boussias\/","organizer":"BOUSSIAS","slug":"boussias","json_ld":{"@type":"Person","name":"BOUSSIAS","description":"","url":"","telephone":"","email":"","sameAs":""},"global_id":"www.depa.gr\/en\/?id=16422","global_id_lineage":["www.depa.gr\/en\/?id=16422"]}],"custom_fields":[],"json_ld":{"@context":"http:\/\/schema.org","@type":"Event","name":"Philip Kotler &#038; Seth Godin on The Future of Marketing","description":"&lt;p&gt;Join us for an exclusive Live Online Event,\u00a0\u201cThe Future of Marketing\u201d\u00a0bringing together two of the most influential global thinkers in modern marketing and business transformation,\u00a0Philip Kotler&lt;span class=&quot;excerpt-hellip&quot;&gt; [\u2026]&lt;\/span&gt;&lt;\/p&gt;\\n","image":"https:\/\/www.depa.gr\/wp-content\/uploads\/2026\/04\/screenshot-2026-04-24-160443.png","url":"https:\/\/www.depa.gr\/en\/event\/philip-kotler-seth-godin-on-the-future-of-marketing\/","eventAttendanceMode":"https:\/\/schema.org\/OfflineEventAttendanceMode","eventStatus":"https:\/\/schema.org\/EventScheduled","startDate":"2026-06-24T00:00:00+03:00","endDate":"2026-06-24T23:59:59+03:00","organizer":{"@type":"Person","name":"BOUSSIAS","description":"","url":"","telephone":"","email":"","sameAs":""},"performer":"Organization"}}